Bears are popular, sweet and cuddly. Therefore they are often used by advertisers to advertise different products.
There are a couple of compagnies that use or have used bears to advertise beers:
– The polar bear mascot for Les Brasseurs du Nord’s Boreale beer.
– Hamm’s Beer bear and its wife, Harley bear.
– George, the bear in the British Hofmeister Beer commercials.
– The Labatt’s Blue bear.
– Schlitz Beer skating bear.
Cereal Bears, a great way to advertise your cereal. Lots of bears were used, on this page you’ll find all the Cereal Bears.
Bears that advertised for food are Paddington Bear, Cookie Bear and those delicious Gummi Bears.
Bärenfang is a German liqueur and Bundaberg is an Australian brewery.
Some of those non-food bears are the Charmin Bear and Snuggle.
Peppy the Polar Bear
Peppy the Polar Bear fronts the TV commercials for Fox’s Glacier Mints.
Sleepy Bear is the mascot for Travelodge Hotels.
Soft drinks bears
In 1993, Coca-Cola introduced their Coca-Cola Polar Bears, which became a great succes in their ad campaigns. The Cresta soft drink used a cool polar bear for his promotions. The Great Root Bear is the mascot for A&W Root Beer.
Bears are popular, sweet and cuddly. Therefore they are often used by sports clubs to entertain the crowds and help sell merchandise. We made a list with sports mascottes.